Gabriel Smith

Objective

Results driven creative seeks a Creative Director position where the ability to contribute a broad knowledge of traditional, online and interactive marketing practices is focused on delivering business results.

Summary of Qualifications

Highly motivated, innovative and versatile Creative Director with nine years of professional experience in Graphic Design, Web Development/Design, and Online Marketing. Well versed in client interactions, project management, product management and photography. Especially skilled at visually communicating concepts and strategies with clients and staff.



• Talent to visually communicate targeted concepts and executional strategies.
• Ability to implement the principals of design and strategy to the digital landscape.
• Resourceful problem-solver with an aptitude for creative ideas and solutions.
• Ability to leverage in-depth knowledge of traditional and online marketing capabilities and trends.
• Brand Steward. Focused on brand opportunity and growth.

Selected Skills and Accomplishments

• Proposed and oversaw the complete relaunch of online marketing platform, including development of all marketing collateral.
• Strategically developed new user interface and workflow process designed to dramatically increase useability of Email Marketing module.
• Designed user interface and collaborated with developers to plan and create Digital Edition and Online Survey applications.
• Worked intimately with clients of various industries, size and marketing sophistication to design and deploy marketing campaigns.
• Participated in various pre-sales activities to represent creative marketing capabilities.
• Visual Director for business area that rose from 10th to 4th in the nation in retail sales during my tenure.
• Proposed and Directed project initiative that increased the business area revenue by 23%.
• Planned, Designed and Executed the in-store Holiday gift card marketing campaign, which then led the nation in gift cards sales

Professional Experience

Company Name, London UK - Creative Director (2008-Current)

Company Name, London UK - Creative Director (2006-2008)

Company Name, London UK - Graphic Designer (2004-2006)

Company Name, Manchester UK - Freelance Graphic Designer (2004-2006)

Company Name, Manchester UK - Graphic Designer (2000-2004)

Company Name, Manchester UK - Graphic Designer (1998-2000)

Software and Technical Skills

Adobe CS3 (Illustrator, Photoshop, InDesign, Acrobat Pro, Dream Weaver)

Quark Xpress

HTML, CSS, for web

HTML for Email and template design

Education

Manchester College of Arts and Technology

Awards

Received the 2005 Design Award for Best Color Guide Advertisement.

Portfolio

» View My Online Portfolio.